Thursday 8 May 2008

Search Engine Ranking Emergency

Sirens blare. Ambulance lights flashing. The paramedics jump out and look after the things they need to do to stabilise the patient. They control pulse and breathing, administer CPR, to minimize the bleeding, and the neck brace. Then they invite the victim on a gurney and rush back en route to the hospital, where doctors can really fix the problem.

Nobody wants an emergency-but if you have in your hands, it is good to know what steps to take to the "stabilisation of patients." If your small business emergencies is possible that your site can not be displayed on the search engines, there a few steps you can take right now.

You just have to verify 2 things to Perform Search Engine CPR on your website:

1st The fact that the search engines know about you.

This step is easy. Just go to Google or Yahoo and type in your name. If that does not turn your site, then type in your URL.

If neither search results in your company, then this means that the search engines have not found your site is indexed or not. In all likelihood, the source of this problem could be that your website was not up long enough.

The search engine robots have a long list of sites to visit, and they could not only have a chance to get to your yet. If you only have your website launched, it may take up to 9 months for them to visit.

If this is your emergency, you can "fire" in the search engines by it and submitting your site to their to-do list. Pay attention to their "Submit your side" all options-major search engines offer this option. This will ensure that they have your site on their lists and that they stop by sooner rather than later.

2nd The fact that your site title tags effectively.

Have you ever wondered why some sites show a series of text at the top of your Internet Explorer or Firefox window instead of only the company name? The text in this area is defined by your title tag, and all the people of this text in the tags, as the search engines really happening. The engines, the text that much weight, if they decide where to rank your site.

So, if you withdraw your site and your company name or the page name is everything that's happening at the top of the browser window, you will not be with your title tags as effectively as you could.

Go back to these tags and rewrite them to include key words that relate to your business. For example, if you have a pet sitter, your title tag might say "Happy wags Pet Sitting | Watching dogs, cats, rabbits, guinea pigs, turtles and even gold fish in the San Francisco Bay Area." This is much more keywords in this valuable real estate.

If your new tags can be forwarded it to the title tag in your HTML, or if you do not know how, ask your web designer or programmer to do it for you. It should not take long, and it will pay off in a big way!

Once your site from the emergency status with these two basic steps CPR, you can step back and plan to improve your site ranking. And this plan will enable you to fix this and really found by search engines instead of just temporarily to stabilize.

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